The reason why you spent a minute and twenty one seconds on Google’s homepage today? To celebrate the artwork in both film and graphic design done by Saul Bass. Today would have been his 93rd birthday and to realize who’s shoulders all graphics designers stand on today, it is the shoulders of Saul Bass.
He was responsible for very widely known logo’s Alcoa, AT&T Corporation, Continental Airlines, Dixie, Frontier Airlines, General Foods, Japan Energy Corporation, NCR Corporation, Quaker Oats, Rockwell International, United Airlines, US Postage, Warner Communications, YMCA.
And several movie posters, such as The Man with the Golden Arm, Vertigo, Exodus, In Harm’s Way, The Shining, and Schindler’s List. And in terms of film title sequences, you will recognize many of these: The Pride and the Passion (1957), Vertigo (1958), Psycho (1960), Spartacus (1960), Exodus (1960), Ocean’s 11 (1960), West Side Story (1961), Big (1988), Goodfellas (1990), Cape Fear (1991), Mr. Saturday Night (1992), and Casido (1995).
If you look at a lot of today’s work, you can see Saul’s influence in movies such as Catch Me If You Can (2002), X-Men First Class (2011), and the opening to the AMC series Mad Men.
So here’s the tribute, done by Google, and posted on this blog so that it stays much longer than the day it will be on Google’s homepage today.